Redesign Website To Optimise For Lead Generation

// Project Details

Publish Date

20 October 2023

Location

United States

Client

SkynLab

Strategy

Web Development, UI, UX

Implementation & Results

DigiHut executed the website redesign project meticulously. The website underwent a complete redesign with a user-friendly interface, facilitating easy navigation for visitors. Strategic placement of lead capture forms encouraged user engagement and facilitated lead generation. Additionally, the website was optimised for search engines to enhance visibility and attract organic traffic.

The collaboration between DigiHut and SkynLab resulted in significant improvements:

  • Increased lead generation: The revamped website generated a notable uptick in leads for SkynLab, thanks to strategically placed lead capture forms and improved user engagement.
  • Enhanced user experience: The modern design and intuitive navigation of the website provided a superior user experience for SkynLab’s customers, leading to heightened satisfaction and retention.
  • Improved online presence: The website’s search engine optimisation efforts resulted in improved visibility and higher rankings, attracting more organic traffic and potential customers.

What We Do

Introduction

SkynLab Med Spa partnered with DigiHut, a digital solutions provider, to revamp their website. The objective was to transform the website into a lead generation tool and enhance the overall user experience for SkynLab’s customers.

Problem Statement

SkynLab Med Spa faced challenges with their existing website in effectively generating leads and providing a seamless user experience. The outdated design and functionality hindered user engagement and conversion rates, prompting SkynLab to seek a modernized online presence.

Approach

DigiHut collaborated closely with SkynLab to understand their business objectives and target audience. A comprehensive strategy was devised to rebuild the website, prioritising lead generation and user experience enhancements. This involved redesigning the website with a modern layout, optimising it for search engines, and integrating lead capture mechanisms for improved conversions.